waba·index

Poli Digital

Poli Digital is a customer-service and sales platform that connects WhatsApp numbers through the official WhatsApp Business Platform on every plan, alongside Instagram, Messenger and web chat, with a shared inbox, a rule-based chatbot, the Poli Flow CRM and Poli Pay payment links; plans start at R$369.90 per month plus a setup fee, and a QR-code 'Broker' WhatsApp channel is sold separately.

Office or company in Brazil

Scored plan: Plano Entrada · Checked 24 September 2026

Visit websiteView docs

Rated

52.5 of 100

Upper bound
93.5

Strengths · Weaknesses · Not a fit if…

Strengths

Weaknesses

  • The buyer pays on an external page, outside the WhatsApp chat[12][27][28]
  • Mandatory one-time setup fee from R$1,197.90[1][2][3][4]
  • Monthly cost cannot be worked out from public prices (per-message prices)[1][2][3][4]

Not a fit if…

  • You need to charge by Pix inside the WhatsApp conversation[12][27][40]

Listed by fixed rules from the data on this page: confirmed facts, prices, the monthly cost and review snapshots. Numbers in brackets point to the sources below.

Score by criterion

  • Pricing & Free Trial6.9 / 20
  • Brazilian Localization15.0 / 16
  • WhatsApp API & Automation11.0 / 15
  • Market Reputation2.5 / 12
  • AI Chatbots & Agents2.5 / 12
  • Pix & Local Payments5.8 / 10
  • Developer API & MCP3.9 / 10
  • CRM & Sales5.0 / 5

Plans and prices

PlanPriceOperators includedMeta feesPer-message markupAISetup fee
Plano EntradascoredR$369.90 / month3+ R$129.90Billed at Meta's ratesNot publishedNot published+ from R$1,197.90 one-time setup
Plano InicialR$849.90 / month7+ R$119.90Billed at Meta's ratesNot publishedNot published+ from R$1,197.90 one-time setup
Plano ExpansãoR$1,399.90 / month12+ R$109.90Billed at Meta's ratesNot publishedNot published+ from R$1,197.90 one-time setup
Plano IlimitadoCustom quoteUnlimited+ R$0.00Billed at Meta's ratesNot publishedNot published+ from R$1,197.90 one-time setup

Monthly cost, small-business scenario

2 operators, 1 number, 1,000 service replies and 1,000 utility templates a month. Rates in force on 24 September 2026; foreign prices converted at the Central Bank PTAX rate.

PlanR$369.90
Extra operatorsIncluded
Meta feesR$35.00
Provider's per-message pricesNot published
Core monthly costQuote needed

Pricing terms

Free access to test
Time-limited trial
Official documentation[26][1]24 September 2026
Meta fees shown separately from the plan
Yes
Official documentation[1][2][4][22][21]24 September 2026
Per-message markup disclosed (or none)
Yes
Official documentation[2][3][4]24 September 2026
Price of extra operator seats is public
Yes
Official documentation[1][3]24 September 2026
AI charges appear in the price list
Yes
Official documentation[2][3]24 September 2026
Monthly billing available
Yes
Official documentation[1][4]24 September 2026
No minimum commitment
No
Official documentation[1][2][4]24 September 2026
Cancellation terms are public
Yes
Official documentation[4]24 September 2026

Brazilian localization

Interface in Brazilian Portuguese
Yes
Official documentation[13][46]24 September 2026
Substantive documentation in PT-BR
Yes
Official documentation[46][39][40]24 September 2026
Customer support in PT-BR
Yes
Official documentation[25][6]24 September 2026
Support hours cover Brazilian business hours
Yes
Official documentation[6]24 September 2026
Office or representation in Brazil
Office or company in Brazil
Official documentation[7][4][5]24 September 2026
Local contact channel
Brazilian phone number
Official documentation[7][26][25]24 September 2026
Subscription billed in BRL
Yes
Official documentation[1][22]24 September 2026
Subscription payable by Pix or boleto
Yes
Official documentation[4][22][24][45]24 September 2026
Brazilian invoice (nota fiscal) issued
Yes
Official documentation[4]24 September 2026
Onboarding in PT-BR
Yes
Official documentation[1][4][26][9]24 September 2026
LGPD documentation (privacy policy, DPA)
Yes
Official documentation[4][5]24 September 2026
Subprocessors and data location disclosed
Not verified
Not verified[4][5]

WhatsApp API and automation

Official WhatsApp Business Platform path
Meta Cloud API (own integration)
Official documentation[1][4][13][20][6][14][3]24 September 2026
Automation of inbound messages
Yes
Official documentation[1][18]24 September 2026
Embedded Signup onboarding
Yes
Official documentation[13]24 September 2026
WABA owned by the customer
Yes
Official documentation[13][20][4]24 September 2026
Template create/edit/submit by API
Dashboard only
Official documentation[39][16][40]24 September 2026
Template status by API or webhook
Provider API or webhook
Official documentation[40]24 September 2026
Rejection reason returned
No
Official documentation[40][17]24 September 2026
No-code flow builder
Yes
Official documentation[18][11]24 September 2026
Triggers and scenarios
Yes
Official documentation[18][31]24 September 2026
Inbound auto-replies
Yes
Official documentation[18][11]24 September 2026
Shared team inbox
Yes
Official documentation[6][1]24 September 2026
Operator routing
Yes
Official documentation[19]24 September 2026
Handoff from bot to a person
Yes
Official documentation[18]24 September 2026
Message status webhooks
Yes
Official documentation[40][38]24 September 2026
Delivery error details
Yes
Official documentation[35][40]24 September 2026
Rate limits and retries documented
Yes
Official documentation[40][35][36]24 September 2026

AI chatbots and agents

AI in conversations
AI chatbot
Official documentation[3][10][2]24 September 2026
AI answers in PT-BR
Yes
Vendor claim[10]24 September 2026
Knowledge base from documents (RAG)
Yes
Vendor claim[10]24 September 2026
Knowledge sources update (sync)
Not verified
Not verified[10][46]
Agent actions (CRM, order, payment status)
Not verified
Not verified[10][46][40]
AI hands over to a person
Yes
Vendor claim[10]24 September 2026
AI guardrails and logs
Not verified
Not verified[10][46]
AI scenario editable by a person
Not verified
Not verified[10]
AI limits per plan documented
Yes
Official documentation[2][1]24 September 2026
AI model and settings disclosed
Not verified
Not verified[10][46][41]

Pix and payments

Where the buyer pays
External checkout page
Official documentation[27][28][12]24 September 2026
Payment link generation by API
Documented PSP integration
Official documentation[27][28][29][1]24 September 2026
Dynamic Pix (QR / Copia e Cola) by API
Not verified
Not verified[12][27][40]
Payment data in the WhatsApp message
Inserted automatically
Official documentation[27]24 September 2026
Payment confirmation webhook
Not verified
Not verified[27][40]
Pix through a Brazilian PSP
Not verified
Not verified[12][27][28]
Boleto
Yes
Official documentation[12]24 September 2026
Cards
Yes
Official documentation[12][29]24 September 2026
Payment linked to order, contact and CRM
Native
Official documentation[27][1]24 September 2026
Webhook signature and idempotency documented
Not verified
Not verified[27][40]
Payment flow without code
Yes
Official documentation[27][28]24 September 2026

Developer API and MCP

API coverage level
Automation
Official documentation[40][39][32]24 September 2026
Versioning and error codes documented
Yes
Official documentation[39][40]24 September 2026
API rate limits documented
Yes
Official documentation[40]24 September 2026
Provider's official MCP server
Official, manages templates/bots/CRM
Official, other[42]24 September 2026
OpenAPI / JSON Schema published
Yes
Official documentation[39][40]24 September 2026
Official agent skills
Not verified
Not verified[40][42][46]
Docs for AI tools (llms.txt or similar)
No
Official documentation[7][40][46]24 September 2026
API authentication
API key / Bearer token
Official documentation[40][39][37]24 September 2026
Official SDKs
Not verified
Not verified[43][38][40]

CRM and sales

Built-in CRM
Contacts, deals and pipeline
Official documentation[30][1][3][32]24 September 2026
Tasks, permissions and ownership
Yes
Official documentation[30][4]24 September 2026
Segments and CRM automation
Yes
Official documentation[31][47]24 September 2026
Contact import and export
Yes
Official documentation[33]24 September 2026
Integrations with external CRMs
Yes
Official documentation[34]24 September 2026

Reviews

Brazilian users

No review data captured yet.

Global

  • capterra5.0 / 5 · 2 reviews24 September 2026

Sources

  1. Poli planos e preços (BRL, feature table and FAQ; updated August 2026) · 24 September 2026
  2. Sistema de Créditos: credit consumption table and credit packs · 24 September 2026
  3. Tabela de preços: add-on users, channels, credits, AI chatbot, Poli Pay fee (August 2026) · 24 September 2026
  4. Termos de uso da Plataforma Poli (August 2026) · 24 September 2026
  5. Políticas de Privacidade e Segurança · 24 September 2026
  6. FAQ Poli Digital · 24 September 2026
  7. Poli Digital homepage (footer with company name, CNPJ and phone) · 24 September 2026
  8. Parceiro Oficial do Meta para WhatsApp Business · 24 September 2026
  9. API Oficial do WhatsApp · 24 September 2026
  10. Agente de IA para WhatsApp · 24 September 2026
  11. Chatbot · 24 September 2026
  12. Poli Pay · 24 September 2026
  13. Help center: Como criar um Canal Oficial de WhatsApp · 24 September 2026
  14. Help center: Como conectar um número de WhatsApp Broker na Poli (canal não WABA) · 24 September 2026
  15. Help center: Como conectar meus canais na Poli · 24 September 2026
  16. Help center: Como criar Templates e Mensagens Rápidas · 24 September 2026
  17. Help center: Por que meu Template foi rejeitado? · 24 September 2026
  18. Help center: Tudo sobre o Chatbot · 24 September 2026
  19. Help center: Como funciona a distribuição de chats · 24 September 2026
  20. Help center: Como Vincular Linha de Crédito na Conta do WhatsApp (WABA) · 24 September 2026
  21. Help center: Como funcionam os custos das mensagens da API Oficial do WhatsApp · 24 September 2026
  22. Help center: Faturamento Poli: por que agora você recebe dois boletos? · 24 September 2026
  23. Help center: O que são os créditos da Poli e como eles funcionam? · 24 September 2026
  24. Help center: Como Adquirir Créditos na Poli · 24 September 2026
  25. Help center: Como entrar em contato com o Suporte · 24 September 2026
  26. Help center: Como Cadastrar na Plataforma Poli Digital e Testar Grátis · 24 September 2026
  27. Help center: Como configurar o Poli Pay · 24 September 2026
  28. Help center: Configurando Poli Pay + Mercado Pago · 24 September 2026
  29. Help center: Como configurar o Poli Pay com o PagSeguro · 24 September 2026
  30. Help center: Tudo sobre o Poli Flow · 24 September 2026
  31. Help center: Ações Automáticas no Poli Flow · 24 September 2026
  32. Help center: Como Criar uma Oportunidade via API no Flow · 24 September 2026
  33. Help center: Guia Completo da Agenda de Contatos · 24 September 2026
  34. Help center: Como configurar o NectarCRM com a Poli · 24 September 2026
  35. Help center: Restrições da Meta no WhatsApp (WABA): regras, templates, janela de 24h e erros · 24 September 2026
  36. Help center: Limites de Mensagens no WhatsApp: Níveis e Como Aumentar · 24 September 2026
  37. Help center: API da Poli: Integrações e Documentação · 24 September 2026
  38. Help center: O que é o Poli Node? (n8n) · 24 September 2026
  39. API Polichat - Cliente (Swagger UI, openapi.yaml v1.2.4) · 24 September 2026
  40. Poli developer documentation (foundation API v3, Postman documenter) · 24 September 2026
  41. Atualizações do produto (changelog) · 24 September 2026
  42. GitHub poli-digital/poli-mcp · 24 September 2026
  43. GitHub poli-digital/n8n-nodes-poli (npm @poli-digital/n8n-nodes-poli) · 24 September 2026
  44. Meta Business Partner directory, messaging (not readable: login wall / HTTP 400) · 24 September 2026
  45. Help center: O que acontece quando uma conta é suspensa na Poli? · 24 September 2026
  46. Central de Conhecimento Poli Digital (home) · 24 September 2026
  47. Help center: Como Realizar um Disparo de Mensagem em Massa · 24 September 2026