Zenvia
Zenvia Customer Cloud connects to the official WhatsApp Business Platform and adds flow and generative-AI chatbots, a team inbox, campaigns and a contact base, priced in BRL as a software plan plus a channel package.
Office or company in Brazil
Scored plan: Specialist · Checked 24 September 2026
Rated
62.8 of 100
- Upper bound
- 74.0
Strengths · Weaknesses · Not a fit if…
Strengths
- Office or team in Brazil[1]
- Subscription billed in reais[2][32]
- Subscription can be paid by Pix or boleto[31][34]
- Issues a Brazilian nota fiscal[32][33]
- Support in Portuguese during Brazilian business hours[29][30]
- The WhatsApp Business Account stays in your name[11][37]
- No-code flow builder[16][51][52]
- Shared inbox with routing between operators[2][19][20]
- Pix charges from the chat through a documented payment-provider integration[26]
- Reclame Aqui reputation 10.0 of 10[Reclame Aqui]
- Capterra 4.5 of 5 (71 reviews)[Capterra]
Weaknesses
- The buyer pays on an external page, outside the WhatsApp chat[26][27]
- Public API covers sending messages only[2]
- Mandatory one-time setup fee R$649[2][6][50]
- Marketing message costs R$0.55 vs Meta's R$0.32[2][6][50]
- Small-business scenario costs R$1,150.00 a month, above the catalog median of R$672.53[2][6][50]
Listed by fixed rules from the data on this page: confirmed facts, prices, the monthly cost and review snapshots. Numbers in brackets point to the sources below.
Score by criterion
- Pricing & Free Trial4.6 / 20
- Brazilian Localization13.0 / 16
- WhatsApp API & Automation14.0 / 15
- Market Reputation10.0 / 12
- AI Chatbots & Agents7.8 / 12
- Pix & Local Payments6.5 / 10
- Developer API & MCP3.1 / 10
- CRM & Sales3.8 / 5
Plans and prices
| Plan | Price | Operators included | Meta fees | Per-message markup | AI | Setup fee |
|---|---|---|---|---|---|---|
| Starter | R$0.00 / month | 1+ R$250.00 | Inside the provider's message prices | Published per message | Not offered | + R$649 one-time setup |
| Specialistscored | R$600.00 / month | 10+ R$150.00 | Inside the provider's message prices | Published per message | Included | + R$649 one-time setup |
| Expert | R$1,800.00 / month | 30+ R$100.00 | Inside the provider's message prices | Published per message | Included | + R$1,999 one-time setup |
| Professional | R$3,900.00 / month | 50+ R$100.00 | Inside the provider's message prices | Published per message | Included | + R$3,999 one-time setup |
| Enterprise | Custom quote | — | Inside the provider's message prices | Not published | Included | Setup fee not published |
Monthly cost, small-business scenario
2 operators, 1 number, 1,000 service replies and 1,000 utility templates a month. Rates in force on 24 September 2026; foreign prices converted at the Central Bank PTAX rate.
| Plan | R$600.00 |
| Extra operators | Included |
| Meta fees | Included |
| Provider's per-message prices | R$550.00 |
| Core monthly cost | R$1,150.00 |
|---|
Pricing terms
Brazilian localization
- Office or representation in Brazil
- Office or company in Brazil
- Official documentation[1]24 September 2026
WhatsApp API and automation
AI chatbots and agents
Pix and payments
- Payment link generation by API
- Documented PSP integration
- Official documentation[26][27][2]24 September 2026
- Dynamic Pix (QR / Copia e Cola) by API
- Documented PSP integration
- Official documentation[26]24 September 2026
- Payment data in the WhatsApp message
- Inserted automatically
- Official documentation[26]24 September 2026
Developer API and MCP
CRM and sales
Reviews
Brazilian users
- reclame aqui10.0 / 10 · 134 evaluated complaints23 September 2026 · company-wide listing
Global
- capterra4.5 / 5 · 71 reviews23 September 2026
- trustpilot3.2 / 5 · 1 reviews23 September 2026 · company-wide listing
Sources
- Zenvia home page (footer: CNPJ and São Paulo address) · 24 September 2026
- Zenvia Customer Cloud: planos e preços (BRL) · 24 September 2026
- Zenvia WhatsApp solution page · 24 September 2026
- Zenvia APIs v2 reference (OpenAPI 3.0.2, openapi.json) · 24 September 2026
- Zenvia GitHub organization (zenvia-openapi-spec, zenvia-sdk-node, zenvia-sdk-java) · 24 September 2026
- Help center: Planos e contratos do Zenvia Customer Cloud · 24 September 2026
- Help center: Dúvidas sobre consumo e cobranças · 24 September 2026
- Help center: FAQ, novas regras de cobrança do WhatsApp Business 2026 · 24 September 2026
- Help center: Como conectar uma linha de WhatsApp à Zenvia · 24 September 2026
- Help center: WhatsApp Coexistência e Cloud API · 24 September 2026
- Help center: Ativação do canal WhatsApp no Zenvia Customer Cloud · 24 September 2026
- Help center: Cadastro de modelos de mensagens de WhatsApp · 24 September 2026
- Help center: Por que o meu modelo de WhatsApp foi rejeitado? · 24 September 2026
- Help center: Tokens e Webhooks para usar nas APIs · 24 September 2026
- Help center: Zenvia Customer Cloud for Devs (APIs) · 24 September 2026
- Help center: Chatbot (feature availability by plan) · 24 September 2026
- Help center: Criar Triagem automatizada · 24 September 2026
- Help center: Transferindo o atendimento de chatbots de fluxos para humanos · 24 September 2026
- Help center: Caixa de atendimento compartilhada · 24 September 2026
- Help center: Atribuição de contatos no atendimento comercial · 24 September 2026
- Help center: Criar chatbot de IA Generativa · 24 September 2026
- Help center: Entendendo o Chatbot de IA Generativa da Zenvia · 24 September 2026
- Help center: Base de conhecimento · 24 September 2026
- Help center: Habilidade de Integração do chatbot de IA · 24 September 2026
- Help center: Habilidade de Transferência do chatbot de IA · 24 September 2026
- Help center: Enviar PIX e links de pagamento com Pagar.me · 24 September 2026
- Help center: Integrar o Mercado Pago ao Atendimento comercial · 24 September 2026
- Help center: Análises do Mercado Pago · 24 September 2026
- Help center: Como falar com o suporte técnico da Zenvia · 24 September 2026
- Help center: Suporte Instantâneo · 24 September 2026
- Help center: Criar conta e login · 24 September 2026
- Help center: Pagamentos, boletos e notas fiscais · 24 September 2026
- Help center: Cobrança dividida entre SVA e Licenciamento · 24 September 2026
- Help center: Alterar a forma de pagamento (cartão / boleto) · 24 September 2026
- Help center: Como solicitar o cancelamento do plano · 24 September 2026
- Termos Gerais de Serviços (Contrato Zenvia Customer Cloud) · 24 September 2026
- Anexo V: Termos de Uso dos Planos de Software e Canais · 24 September 2026
- Anexo I: Acordo de Privacidade e Proteção de Dados Pessoais (DPA) · 24 September 2026
- Zenvia privacy policy (Política de Privacidade) · 24 September 2026
- Zenvia developer portal (Portal do Desenvolvedor) · 24 September 2026
- zenvia.com llms.txt (Yoast SEO generated) · 24 September 2026
- PulseMCP registry: Zenvia MCP server by codespar (community) · 24 September 2026
- Zapier MCP: Zenvia actions hosted by Zapier · 24 September 2026
- Help center: Gestão de contatos comerciais · 24 September 2026
- Help center: Motivos de fechamento e vendas · 24 September 2026
- Help center: Solicitar exportação de contatos · 24 September 2026
- Help center: Testes em Sandbox · 24 September 2026
- Zenvia franchise finder (Franquias Zenvia) · 24 September 2026
- ZCC Customer Service (Sales) API reference · 24 September 2026
- Zenvia Customer Cloud FAQ (plans, channel package, Interactionz) · 24 September 2026
- Help center: Chamada de API no conteúdo do chatbot · 24 September 2026
- Help center: Definindo o objetivo e tipo de chatbot · 24 September 2026
- Help center: Categorias de modelos de mensagens do WhatsApp · 24 September 2026
- Help center: Mensagem de ausência no atendimento comercial · 24 September 2026
- Help center: Consultando conversas de chatbots · 24 September 2026
- Help center: Perfis de acesso de usuários · 24 September 2026
- Help center: Integrações disponíveis no Zenvia Customer Cloud · 24 September 2026
- Help center: Monitorar mensagens enviadas via API (webhooks) · 24 September 2026
- Meta Business Partner directory (messaging) — not readable without login · 24 September 2026